Running a clinic or a local business already takes your full attention. The website, the Google listing, the reviews, the privacy notices, the social posts and the booking forms all need someone looking after them every week. For most owners, nobody does.
OwnSites takes that work off your plate. We build your website, keep it up to date, get it found on Google and in AI assistants like ChatGPT, handle the compliance paperwork, make videos and reels with you, and run your local social campaigns. You get one clear view of everything, and your only job is to check and approve.
Here is the full list of what that includes.
How it works
- We build and update. Tell us about your practice, or point us at your current site. We design the site, write the copy, set up booking and forms, and keep everything current.
- You check and approve. Every change comes to you first. Look it over on your phone or computer, ask for edits in plain English, and approve when it looks right.
- We publish and grow. We put it live, then keep working on rankings, reviews, content and campaigns month after month.
1. A professional website, built and maintained for you
- A modern, fast, mobile-friendly website designed for your type of practice or business
- Your own domain name with free SSL (the padlock in the browser), set up for you
- Pages for your services, providers or team, locations, hours, reviews and contact details
- Ask for changes in plain English ("add our new Saturday hours", "swap this photo") and we make them
- Every version of the site is saved, so anything can be rolled back
- Spanish and other languages for practices that serve more than one community
2. Found on Google and in AI answers (SEO, AEO and GEO)
People now find local businesses two ways: a Google search, and asking an AI assistant such as ChatGPT. We work on both.
- Search engine optimization (SEO): titles, descriptions, sitemaps, page speed and structured data on every page
- Answer engine optimization (AEO): clear, factual answers to the questions your patients actually ask, so AI assistants can quote you correctly
- Generative engine optimization (GEO): machine-readable facts about your practice (an
llms.txtfile and structured data) so AI tools describe you accurately - New pages are submitted to search engines automatically, so they get noticed quickly
- We track which AI assistants send you visitors, so you can see it working
- A regular blog, written for your local audience, to keep your site fresh and build trust
3. Your Google listing and local listings
- We help keep your Google Business Profile accurate: hours, services, photos and links
- We check your name, address and phone across local listing sites and fix any that do not match, which helps you rank higher in local search
- Review requests go out after visits, so happy patients and customers leave more 5-star reviews
- Your Google reviews can show up on your website automatically
4. HIPAA-ready, with your privacy policy and compliance handled
Healthcare websites have rules that most website builders ignore. We take care of them.
- We sign a Business Associate Agreement (BAA) with your practice when you need one
- Your privacy policy, terms and Notice of Privacy Practices are written, published and kept current for you
- Cookie and tracking consent is set up correctly, and advertising trackers stay off health pages unless you choose otherwise
- SMS terms and opt-out handling if you text patients reminders
- Spam protection on your forms and review pages
- Regular checks for accessibility and compliance issues, fixed before they become problems
If your situation has special requirements, tell us and we will walk through them with you.
5. Videos and reels starring you and your team
People choose a doctor or a local business they feel they know. Video is the fastest way to get there.
- We plan and make short videos and reels for your clinic, featuring you and your staff
- Videos for your website, Google listing, YouTube, Instagram, Facebook and TikTok
- Patient-friendly explainers turned from your talks, slides or radio segments
- We handle the editing, captions and posting
6. Social media and local marketing campaigns
- We run campaigns on Facebook, Instagram, YouTube and other social networks, aimed at your local area, so you reach people who can actually visit you
- Every new blog post can become a ready-to-post social update automatically
- A content calendar so posts go out on a steady schedule
- Email newsletters and campaigns to stay in touch with past patients and customers
- Text message reminders and updates, with consent handled properly
7. Online booking, intake and payments
- Online appointment booking that checks each slot so it is not booked twice
- Automatic appointment reminders and follow-ups
- Online intake forms and patient packets with electronic signatures, so paperwork is done before the visit
- Insurance card capture from a photo
- Contact forms, new-patient requests and inquiries in one place
- Online payments, invoices and bill pay when you need them
8. A portal for your staff
- Your front desk and staff get their own logins with only the access they need
- They see and manage bookings, intake forms, new-patient requests and messages
- Turn off access as soon as someone leaves
9. A mobile app for you
- See today's appointments and your latest reviews right from your phone
- Get notified when a new lead or booking comes in, and reply quickly
10. Complete visibility, without the tech
- One dashboard for visitors, leads, bookings, search rankings, reviews and campaigns
- Regular speed and health checkups on your site
- Know where your patients come from: Google, AI assistants, social media or referrals
What you no longer have to do
No hiring a web developer. No chasing a marketing agency. No guessing whether your privacy policy is right. No logging into five different tools.
We take the tech overhead off your shoulders so you can focus on your patients. All you need to do is check and approve.
Get started
Create your account to get started, or reply to the person who shared this with you, and we will set up a free walkthrough for your practice.